New Milton Sand and Ballast - Partnership

New Milton Sand and Ballast Agree Exclusive Sponsorship

New Milton Sand & Ballast (NMSB) have secured an exclusive sponsorship agreement as Hampshire FA’s Official Sports Sand and Top-Dressing Partners.

NMSB is an independent, local producer and supplier covering four core areas: including aggregates and concrete, Sporting and horticultural sands, soils, and compost, merchanting supplies, and waste management services.

The company produces and supplies to the construction, landscaping and specific sports and horticultural industries. With over 88 years’ experience of supporting the local community, the quality and breadth of products and services, longevity and family values embedded in the company, sets it unique position in the marketplace.

NMSB acquired the highly respected Roffey Brothers amenity sports and sands production business nearly 15 years ago, a strategic move that perfectly complemented their existing product offerings.  Since then, the Roffey Brothers' legacy has grown even stronger, with the expansion of product lines and an increased customer base.  All the time upholding the 70 years tradition of excellence and knowledge, that is backed by numerous accreditations and accolades demonstrating its proof of compliance and quality.

This season, NMSB will join Hampshire FA’s partner programme as Official Sports Sand and Top-Dressing Partners. The partnership will see the company demonstrate its products and services at the Hampshire FA Grounds & Maintenance Forum in March 2025, hosted at the King George V Football Complex in Cosham. Additionally, the county FA’s facilities team will join forces to invite the local grassroots football community to the HQ of NMSB, that will consist of a tour and an educational workshop focusing on the production of sports sand and its related benefits.  

"I am thrilled with our new partnership with NMSB, a reputable company renowned for its dedication to serving a loyal local customer base. With a commitment to excellence and a wealth of experience, NMSB consistently delivers top-notch products and services, values we hold within Hampshire FA. Together, we look forward to creating even greater value for our customers and dedicated grounds teams all over the County." Pete Hussey, Hampshire FA Head of Facilities Operations.

"There's a saying around here that NMSB is one of Hampshire’s best kept secrets," says Pete Hussey, Hampshire FA Head of Facilities Operations, "and we're excited to share it with everyone! Partnering with the Hampshire FA is a true honour, and we look forward to the opportunity to support even more local clubs to find the right products to deliver peak performance and long-lasting playability.” Samantha Holden, Sports Sales Executive.